Understanding Event Attendees Through Their Values
As event planners and marketers, one of our primary goals is to connect with our audiences on a deeper level. Traditionally, we’ve relied on demographic data such as age, gender, location, and income to understand attendees and help design experiences tailored to their needs. However, there is a revolutionary new approach called Valuegraphics that is changing the way we perceive our audiences by focusing on shared values rather than traditional demographics. What are Value Graphics? is a concept designed to shift the focus from surface-level demographics to the varied core values that drive human behavior. This term was coined by researcher David Allison, who has spent years studying how values influence human decisions. His work emphasizes understanding what truly matters to people, what motivates them, and how their values typically shape their choices. By identifying shared values within a target audience, event planners and marketers can create experiences and promote products that resonate with them on a profound level. Why Focus on Values? Focusing on an audience’s shared values can help build deeper connections. This connection goes beyond just meeting basic needs - it can create a sense of belonging and understanding that encourages long-term loyalty. Understanding attendees’ values also allows planners and event curators to design experiences that align with what they care about most. Whether it’s an event, fundraiser, or company culture initiative, focusing on values leads to more impactful and memorable interactions. It can also lead to increased and more meaningful engagement. When people feel that their values are recognized and respected, they are more likely to engage with the event or brand. This can lead to higher attendance rates, more enthusiastic participation, and stronger relationships overall. Values - Implications for Event Planning and Beyond Valuegraphics offers a transformative approach to event planning and other initiatives by focusing on the values that drive attendees’ behavior.
A Positive Impact for Business and Beyond
By shifting our focus from traditional demographics to values, we can create a positive impact for both businesses and the world at large. When we focus on what truly matters to people, we can foster deeper connections, drive meaningful change, and create experiences that leave a lasting impression. Utilizing Valuegraphics in event planning and marketing campaigns can raise the bar - creating elevated events and new ways to engage with audiences. It’s a simple but transformative shift that can lead to greater success and fulfillment for all involved! Want to see how Valuegraphics can help elevate your next event? Contact our team of event professionals - we will walk your business through the entire process. Let us help bring joy and lasting success to your job today: https://www.bigdealcompany.com/ Download our free printable below.
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As a collective of experts, BIG DEAL Company specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC
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We LOVE Loveland -- and Dick's Photography! Congratulations to: 1st Place: Hot Pink Team 2nd Place: Blue Team 3rd Place: Tie --- Red Team & Purple Team Thank you to our participating 2024 businesses: Loveland Aleworks, Freeze Dried Freaks, Friendly Pawn, Black & Blues Music & Brews, The Flipside, Mead Kreiger Meadery, Tom Davis Saloon, 120 Bar & Grill, Jack Jacks, The Collab Boutique, Loveland Tap & Tavern, SkyBear Brewery, Cactus Grill All photos can be found HERE As a collective of experts, BIG DEAL Company specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC 11 Things Your Employees Wish You Knew About Company Summer Parties When the weather starts to warm up, many companies start thinking about their company summer party. How can you make sure that your party is a blast and not a dud? Here are eleven tips that your employees wish you knew. 1. Inclusive Planning: Employees appreciate when bosses consider diverse interests and preferences when planning the summer party, ensuring there's something enjoyable for most everyone. 2. Advance Notice: Providing ample notice for the summer party date allows employees to adjust their schedules accordingly and increases attendance and engagement. Plus, if you include families in the festivities, it helps give them time to free up their schedules as well. 3. Outdoor Venue: Most employees enjoy outdoor venues for summer parties, offering fresh air, sunshine and a change of scenery from the office or virtual work environment. 4. Family-Friendly Activities: Incorporating family-friendly activities allows employees to bring their loved ones, fostering a sense of community and work-life balance. 5. Variety in Food and Drinks: Offering a diverse range of food options, including vegetarian, vegan, and gluten-free choices, ensures all employees can enjoy the culinary experience. Likewise, a selection of beverages, including non-alcoholic options, caters to all preferences. It also adds to the feeling that this party is for everyone regardless of food/drink restrictions. 6. Interactive Entertainment: Interactive entertainment such as games, photo booths, or team-building activities adds a fun and engaging element to the party, that allows employees to relax and really get to know each other. 7. Music Selection: Bosses should consider diverse music preferences among employees and aim for a playlist that appeals to a broad audience, ensuring everyone can enjoy the ambiance. Consider music styles and even cultural differences to really make everyone feel represented. 8. Flexible Schedule: Allowing flexibility in the schedule, such as offering staggered start and end times, accommodates employees with personal commitments and ensures maximum participation. Plus, it gives a more casual feel that allows employees to come and go as they need. 9. Recognition and Appreciation: Taking the opportunity during the summer party to recognize and appreciate employees' hard work and achievements boosts morale and reinforces a positive company culture. Let them know that you value what they do and that the party is for them. 10. Safety Measures: Implementing safety measures, such as providing sunscreen, shade, and hydration stations, and even Band-Aids ensures employees can enjoy the party comfortably and safely, particularly in hot weather. 11. Feedback: Setting up a feedback mechanism post-party allows employees to share their thoughts and suggestions for improvement, ensuring future events better meet their preferences and expectations. Whether you plan it yourself or let an event planner like BIG DEAL Company plan the perfect summer party, the name of the game is inclusivity, appreciation, and most of all fun. Ultimately these gatherings are a chance to build a team that will care about each other and thus the overall success of the business. Have fun out there! As a collective of experts, BIG DEAL Company specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC In the advertising world, many words get used to describe the world of marketing – but the words are not truly interchangeable. Below is a graphic that explains the difference. As a collective of experts, BIG DEAL Company specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC Special thanks Jen West Photography! 1st Place: Peach Team 2nd Place: Green Team 3rd Place: Purple Team Thank you to our participating 2024 businesses: Avogadros, Pour Brothers, Salus, Akinz, Stuft, Hydrate IV Bar, Scrumpy's, Uno Mas Taqueria, Locust Cider, Brothers Bar As a collective of experts, BIG DEAL Company specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC BIG DEAL Company's NoCo Easter Keg Hunt is an annual event that keeps adults young! A wild and crazy scavenger hunt takes place in downtown Loveland and Old Town, Fort Collins Colorado. It is the perfect marriage between a road rally and a bar crawl! Costumes, team color coordination, and 'Rabbit-Wear' is encouraged! A kick-off takes place at a local watering hole. Teams of up to 9 are gathered. Each team receives a bag filled with 'tools' for their hunt! Once we say the word "GO," all teams open their first Easter Egg and privately read their first clue. Each clue will lead teams to businesses around town where they will hunt for their eggs and solve clue after clue. The Easter Keg Hunt is by foot, and sure to be your favorite new way to celebrate Easter! The cost to participate is just $40 per person. The winning team receives a large keg trophy, and every team receives drinks and goodies along the way! The Hunt takes about 2-4 hours. Feel free to stick around at the end for food & drink and 'Keg Hunt' stories! 16th Annual NoCo Easter Keg Hunt
Tickets: https://www.bigdealcompany.com/noco-easter-keg-hunt.html Fort Collins 2024 Hunt Date: 3/30/24 Time: Kick-off is at 1:00pm Location: Avogadro's Number 605 S Mason St, Fort Collins, CO 8052 Loveland 2024 Hunt Date: 4/6/24 Time: Kick-off is at 1:00pm Location: Loveland Aleworks 118 W. 4th St. Loveland, CO 80537 ***Event Details for Participating Teams*** Keeping Adults Young at Heart! The NoCo Easter Keg Hunt. A true scavenger hunt. Your team will solve clues hidden in Easter eggs that will lead you to businesses all over town. Learn a little.... laugh a lot! Storytelling and memory making guaranteed. While there are bars and restaurants along the route, and drinking is allowed, we require that participants respect all businesses they enter, and read the CODE OF CONDUCT before participating. The Easter Keg Hunt is by foot, and will take place rain, shine or snow. Wear comfortable footwear. Rules will be announced at 1:00pm. Please arrive prior to kick-off to get strategies set with your team. The Hunt will take approximately 2-4 hours. Feel free to stick around for post event storytelling, cheer teams on as they arrive and celebrate the winning team and their trophy! See rules below...
Fort Collins 2024 Hunt Date: 3/30/24 Time: Kick-off is at 1:00pm Location: Avogadro's Number 605 S Mason St, Fort Collins, CO 8052 Loveland 2024 Hunt Date: 4/6/24 Time: Kick-off is at 1:00pm Location: Loveland Aleworks 118 W. 4th St. Loveland, CO 80537 2024 Tool List for Teams:
*Make sure your team has all of these with you:
Are you considering organizing a corporate retreat but feeling overwhelmed by all the details and logistics? Big Deal Company is here to help! We are your ultimate partner in simplifying the planning process while also maximizing your savings! Follow along to see how Big Deal does it and learn how hiring a corporate retreat planner like Big Deal can save you stress, time, and money:
3. Thorough Venue Research: Big Deal takes the time to meticulously research the cities, locations, and amenities that meet your meeting’s criteria. Our process eliminates the need for you or your team to spend valuable business time scouring through the often overwhelming and endless options. 4. Simplified Proposal Management: We take the reins by sending out Request for Proposals (RFPs) to potential properties (that our venue research narrowed down). We set clear deadlines and guidelines for potential venues. We field all of the inquiries and manage all of the proposals so you don’t have to - that’s a savings of precious time! 5. Comprehensive Comparison Tools: With a detailed spreadsheet of RFP submissions at your fingertips, you and your team can easily compare options. Our approach ensures that no detail is overlooked, providing you with everything you need to make an informed decision. 6. Expert Negotiation Skills: This is our time to shine! Negotiating contract terms and securing the best possible deals is what we do best! Our experience and industry insights allow us to navigate negotiations on your behalf with ease. This is where you truly receive the biggest bang for your buck and where you will find the largest return on your Big Deal investment. 7. Efficient Travel Arrangements: From booking accommodations to coordinating all of your company’s travel logistics - we handle it all! Our efficient approach provides smooth sailing from start to finish. While we work on the details, you can focus on what truly matters - making the most of your retreat experience! 8. Curated Local Experiences: Big Deal goes the extra mile. We take the time to really get to know you and understand your vision. We use this information to craft a list of local restaurants and experiences that fit you and your team. Whether it’s exploring the culinary and nightlife scenes or embarking on exciting adventure and team-building activities, Big Deal will provide you with options that include unforgettable experiences that go beyond the boardroom. When you entrust your corporate retreat planning to Big Deal Company, you not only save precious time and money, but you ensure an overall positive experience for your entire team. We pay attention to the details and provide expertise and the right amount of support, giving you peace of mind and confidence that your retreat will be a resounding success. So - what are you waiting for? Partner with Big Deal Company and take the stress out of planning your next retreat. See some of our past corporate retreat events here. As a collective of experts, BIG DEAL Company specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC Take Note! One of our mottos is, "Giving you something to look forward to," and WOW -- we have a lot! Below are just some of the spectacular and important events coming up in Northern Colorado. You are invited to the BRING THE POWER SOCIAL MARCH 22 | 4-7 P.M. STADIUM CLUB AT CANVAS STADIUM 751 W. PITKIN ST, FORT COLLINS, CO Indulge in heavy hors d’oeuvres and beverages while enjoying live music from local singer/songwriter-guitarist Branden Sipes. This event features a don’t-miss live auction, offering unique opportunities to contribute and make a tangible difference in the lives of single parents in our community. The Bring the Power Social will invite inspired conversations and the opportunity to connect with like-minded individuals. We invite you to be part of this meaningful event, where generosity meets celebration, and together, we pave the way for brighter futures. NoCo Easter Keg Hunt An annual event that keeps adults young! A wild and crazy scavenger hunt takes place in downtown Loveland and Old Town, Fort Collins Colorado. It is the perfect marriage between a road rally and a bar crawl! Costumes, team color coordination, and 'Rabbit-Wear' is encouraged! Fort Collins 2024 Hunt Date: 3/30/24 Time: Kick-off is at 1:00pm Location: Avogadro's Number 605 S Mason St, Fort Collins, CO 8052 Loveland 2024 Hunt Date: 4/6/24 Time: Kick-off is at 1:00pm Location: Loveland Aleworks 118 W. 4th St. Loveland, CO 80537 At the Table NoCo: "Giving Wisely, Not Wildly" Monday, April 15, 2024 --- 5:30pm - 7pm Topic: "Giving Wisely, Not Wildly" The Art of Choosing Non-Profits to Support Speaker/s: Joy Sullivan, United Way of Larimer County and Ashley Kasperzak, Partner for Purpose Location: Scrumpy's Hard Cider Bar Northern Colorado Real Estate Summit from BizWest MediaFollow trends. Gain insights.Prepare for the year.April 4, 2024 | 8:30 am – 4:00 pm | Embassy Suites Loveland Party for Partners is our can't miss event of the year! Join Partners' incredible community of supporters who believe in investing in the next generation. This Sparkle and Shine Soirée is an evening filled with dynamic entertainment, heartfelt stories, delicious food and drinks, and unique opportunities to give--all to celebrate our important mission and growing local impact. Party for Partners: A Sparkle & Shine Soiree Friday, April 19th, 2024 The Lincoln Center, 417 W Magnolia St, Fort Collins, CO 80521 Time: 6pm-9pm We invite you to The Family Center/ La Familia's Open House Fundraising event, "BELONG; “Growing Together” Saturday April 27, 2024 2pm-5pm Help to GROW Awareness and GROW our Community. Enjoy food truck, mobile bar, kids activities, music and a firsthand childcare experience. This family friendly event is our way to feature the important work we do to support families in Northern Colorado. Meet La Familia staff and get to know us! This event is indoor/outdoor and will take place rain or shine. Location: 309 Hickory St #5, Fort Collins, CO 80524 Website: https://thefamilycenterfc.org/belong / RSVPs Required - Meal & Drink Ticket Included Cost: FREE *Donations appreciated (suggested $10pp) , all proceeds from vendors will benefit La Familia As a collective of experts, BIG DEAL Company specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC Planning an event – whether it's a corporate conference, a fundraiser, or a personal celebration – requires attention to detail, expert coordination, and quick problem-solving. Hiring a skilled and experienced event planner can be the key to transforming your vision into a seamless and memorable reality, saving you time and money. However, not all event planners are created equal. We’ve seen it before – and our team has even been called in last-minute to fix events that have gone off track. In this blog, we'll explore some essential steps to help you make an informed decision. Short on time? Download our “How to Carefully Choose an Event Planner” cheat sheet.
Research Utilize online platforms, recommendations from colleagues, and reviews to create a shortlist of professionals with a proven track record. Look for planners who have experience in organizing events similar to yours and have positive testimonials from satisfied clients. Consider factors such as the number and scale of events they have organized, the types of events they specialize in, and their familiarity with your event's specific requirements. Check References Dig deeper into the experience and expertise of each potential event planner on your shortlist. Request and check references from past clients to gain a better understanding of the event planner's reliability and professionalism. Honest feedback from those who have previously worked with the planner can provide valuable insights into their communication skills, ability to handle challenges, and overall performance. Look for Creativity and Innovation Events require a creative touch to stand out and leave a lasting impression. Evaluate the event planner's creativity by reviewing their portfolio and asking about unique solutions they've implemented in the past. A planner with a flair for innovation can bring fresh ideas to the table and elevate the overall experience of your event. Our team excels in this area – creativity, originality, and flexibility allowed us to grow our events business when the pandemic hit, while others scaled back. A seasoned event planner like BIG DEAL Company will bring valuable insights and problem-solving skills to the table. Communication Skills Effective communication is paramount in event planning. Assess the event planner's communication skills, responsiveness, and ability to understand and articulate your vision. Clear and open communication fosters a collaborative relationship, ensuring that everyone is on the same page throughout the planning process. Emergencies will arise, so an attentive planner who responds promptly is a must. Transparency and Integrity Choose an event planner who operates with transparency and integrity. This includes providing detailed contracts, outlining fees and expenses clearly, having direct conversations about expectations, and being honest about potential challenges or limitations. A trustworthy event planner will draw on their experience to prioritize your best interests and ensure a successful event. Your choice of event planner can significantly impact the success of your event. Remember, a well-chosen event planner not only executes logistical details but also adds a touch of magic to create an unforgettable experience for you and your guests – this is our favorite part! Download our How to Carefully Choose an Event Planner cheat sheet for reference as you navigate the event planner selection process. Looking for fresh recommendations and new relationships? Reach out to BIG DEAL Company. For more industry tips and ideas, follow BIG DEAL Company on Facebook, Instagram, and Pinterest.
As a collective of experts, BIG DEAL Company specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC |
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